Hey there! I’m Rob Sabino, a seasoned Creative Director passionate about design and branding. I’m reaching out because I believe my experience and achievements make me an excellent fit for your company’s creative and branding needs.

Over my career, I’ve led some fantastic teams of designers and copywriters, creating eye-catching and innovative designs for killer marketing campaigns. Collaboration is my passion, and I thrive on working with cross-functional groups to bring out the best in each other.

One of the highlights of my journey was at Aspen Medical Products, where we embarked on a significant re-branding adventure. Seeing how our efforts paid off — market share and revenue soared as the company grew from $50 million to a whopping $100 million over my time there!

Antech Diagnostics was another thrilling ride. We took on an ambitious re-branding project that included multiple sub-brands and categories. Guess what? The hard work paid off, helping push the company from $750 million to an impressive billion-dollar organization during my tenure.

One of the things I genuinely hang my hat on is being a servant leader. Empowering my team and helping them shine is what gets me up in the morning. Whether providing the necessary resources or giving constructive feedback, I’m all about creating an environment where creativity flourishes. Collaboration is where the magic happens. I believe in fostering a team-first culture where every member’s contribution is valued. From marketing to sales and product development, when we work together, amazing things can happen. I once faced a challenging situation with a team member struggling creatively. Instead of just criticizing, I reminded them of their immense talent. You wouldn’t believe the difference it made — our work soared to new heights.

Consistent branding across all channels is the key to success, and I take pride in ensuring our voice, tone, and visuals are on point. By aligning our creative concepts with the overall business goals, we can achieve fantastic results that truly make an impact. In this ever-changing industry, staying ahead of trends is a must. Count me in to learn from the creative marketplace and incorporate fresh, innovative ideas into our projects. Additionally, I encourage my team to think outside the box, pushing creative boundaries while maintaining our brand integrity. Measuring success is crucial, so I’ve used tracking analytics, surveys, and focus groups to evaluate creative initiatives in the past. I’m all about learning from our successes and failures to keep improving.